DOOH Advertising in China,
Shanghai
LED screen at Raffles City Renmin Plaza
DOOH Advertising LED screen at the intersection of Middle Xizang Road and Fouzhou Road in Huangpu District / Westward
Raffles Square is the most important center for fashion shopping, entertainment and catering in People's Square business district which is located in the political and cultural center of Shanghai City where Shanghai Municipal Government locates, and it is a vital commercial cultural entertainment center, and adjacent to East Nanjing Road business district with large people and traffic flow.
Artery: Face Middle Xizang Road, it is the main exit for Yan'an Viaduct connecting Nanjing Road business district, with huge people and traffic flow of the downtown and Subway Metro Line No.1, No. 2 and No. 8 gathered here.
Screen details and numbers
Location
268 Xizang Middle Rd Huangpu Shanghai
Screen size
14.6m (W) ×11.1m (H) Total 162.1sqm
Screen resolution
1216 (W) × 928 (H)
Exposure rate
800,000 /day