Advertising and outdoor media in China, Chongqing . The LED screen media locates on the outer wall of Chongqing Department Store Building, the largest retailer in Midwest China, and occupies the largest business pedestrian street in Midwest China--the core position of Chongqing Jiefangbei business district. With intensive business atmosphere, it gathers lots of large-scaled department store companies, exclusive shops for top-class brands, large-scaled markets, small-scaled shops, with largest scale and most intense flow, being named as the largest business district in West China.